ADS, EVENT & PACKAGING · IN-HOUSE DESIGN · 2023–2025
One smile, every format.
One smile, every format.
One smile, every format.
Doctor Slon is a dental store and a community for dentists: professional oral-care products, plus events where the dental crowd meets in person.
Doctor Slon is a dental store and a community for dentists: professional oral-care products, plus events where the dental crowd meets in person.
Doctor Slon is a dental store and a community for dentists: professional oral-care products, plus events where the dental crowd meets in person.
From 2023 to 2025 I was the brand’s in-house designer: ad creatives, website banners, the festival key visual and packaging. The thread through it all is the smile from the logo.
From 2023 to 2025 I was the brand’s in-house designer: ad creatives, website banners, the festival key visual and packaging. The thread through it all is the smile from the logo.
advertising
advertising
event visuals
event visuals
packaging
packaging
banners
banners
ADS
РАСПРОДА-ЖЖЖА · 3 COLORWAYS + BANNER
A sale you can hear.
A sale you can hear.
A sale you can hear.
«Распрода-жжжа» — a sale of electric toothbrushes built on one sound. The buzz turned into a pun, the smile from the logo turned into the layout, and the campaign ran in three colorways for social and a wide banner for the website.
«Распрода-жжжа» — a sale of electric toothbrushes built on one sound. The buzz turned into a pun, the smile from the logo turned into the layout, and the campaign ran in three colorways for social and a wide banner for the website.
TAP A COLOR · WEBSITE BANNER BELOW
TAP A COLOR · WEBSITE BANNER BELOW
EVENT
DOCTOR SLON DAY · POSTER + STORY
A festival of healthy smiles.
A festival of healthy smiles.
A festival of healthy smiles.
Doctor Slon Day was a one-day festival at Nikolskie Ryady in Saint Petersburg: talks, hands-on workshops, a hygiene market and a gift for every guest. I made the key visual — chunky 3D “DAY”, hand-drawn arrows pointing at the program — and adapted it from a print poster to an Instagram story.
Doctor Slon Day was a one-day festival at Nikolskie Ryady in Saint Petersburg: talks, hands-on workshops, a hygiene market and a gift for every guest. I made the key visual — chunky 3D “DAY”, hand-drawn arrows pointing at the program — and adapted it from a print poster to an Instagram story.
PACKAGING
TRAVEL-KIT SLEEVES · TEMPLATES
One sleeve, any clinic.
One sleeve, any clinic.
One sleeve, any clinic.
Doctor Slon sold ready-made travel kits to dental clinics. The sleeve was a template: the visual stayed the same, and each clinic dropped its own branding into the LOGO spot. So every design had to look finished with any logo on it.
Doctor Slon sold ready-made travel kits to dental clinics. The sleeve was a template: the visual stayed the same, and each clinic dropped its own branding into the LOGO spot. So every design had to look finished with any logo on it.
Elephant
Zebra
Giraffe
Elephant
Zebra
Giraffe
KIDS · FROM 4 Y.O. · 5 IN 1
Three animals, one layout. A clinic picked the version it liked and added its logo — the rest of the sleeve stayed untouched.
Three animals, one layout. A clinic picked the version it liked and added its logo — the rest of the sleeve stayed untouched.
ADULT LINE · BASIC · ORTHO · PROTECTION
ADULT LINE · BASIC · ORTHO · PROTECTION
LOGO = YOUR CLINIC HERE
LOGO = YOUR CLINIC HERE
LICENSED KIDS LINE
Toothbrushes and toothpaste for kids with Cheburashka. Doctor Slon licensed the character, and I designed the packaging within the licensor’s brand guidelines.
Toothbrushes and toothpaste for kids with Cheburashka. Doctor Slon licensed the character, and I designed the packaging within the licensor’s brand guidelines.
Character © its rights holders.
